PRIVACY POLICY
St. Lucie County Board of County Commissioners (aka Visit St. Lucie) respects your privacy and is committed to protecting it through the compliance with this policy. By voluntarily providing personal information and giving your consent, you are consenting to the collection and use of your personal information in accordance with the policy terms. You should know that we do not sell this information, nor do we disclose it to any outside parties except as required by Florida or federal law. In this privacy policy, we explain what personal information we collect and why we collect it. It also tells you how you can access, amend or remove your personal information to avoid future communication. Please be aware that removing your information does not delete it and it would still be available if the law required disclosure.
THE INFORMATION WE COLLECT
By subscribing to our emails, requesting a proposal, entering a contest, using a kiosk, requesting a visitor’s guide or more information about our destination, you voluntarily provide us with personal information. We collect several types of information. This could include:
Name—used for personal identification.
Email Address—used as a main way of communicating with you. For example, emails you have opted into, notifications about a contest entry or request for more information.
Postal Address—used to send you requested information such as a visitor’s guide or brochure.
City/State/Country—used for market research and reporting.
Telephone Number—used as a way to communicate with you.
Interests—used to send you information and inspiration that is relevant to your interests.
Travel Month/Year—used to send you information relevant to the season you will be traveling.
WHO WE GIVE YOUR INFORMATION TO
We consider your personal information to be a vital part of our relationship with you and do not sell your personal information to third parties. There are, however, certain circumstances in which we may share your personal information with certain third parties, as follows:
Sharing with trusted third parties:
We may share your personal data with affiliated companies with which we have partnered to allow you to integrate their services into our own Services, and with trusted third-party partners as necessary for them to perform services on our behalf, such as:
- Serving advertisements
- Conducting contests or surveys
- Performing analysis of our Services and customers demographics
- Communicating with you, such as by way email or survey delivery
- Customer relationship management.
We only share your personal data as necessary for any third party to provide the services as requested or as needed on our behalf.
We reserve the right to use, disclose and transfer non-personal data to our partners, advertisers and other third parties at our discretion.
Compliance with legal, regulatory and law enforcement requests:
In certain situations, Visit St. Lucie may be required to disclose personal information in response to lawful requests by public authorities, including to meet national security or law enforcement requirements. We reserve the right to disclose your personal information as required by law and when we believe that disclosure is necessary to protect our rights or to comply with a judicial proceeding, court order, or similar legal process served on us or our Site.
We will take reasonable steps to ensure that we only collect that personal information that is relevant for the purposes for which it is to be used. Furthermore, we will not process your personal information in a way that is incompatible with these purposes.
CONTROL OF YOUR INFORMATION
When you give us personal information, we will not share that information with third parties without your permission, other than for the limited exceptions already listed. It will only be used for the purposes stated in this Privacy Policy. When Visit St. Lucie is acting as a data controller, we will act in accordance with your permission to offer you our services and as otherwise instructed by you. We will also give you the ability to opt-out before we disclose your personal information to a third party or use your personal information for purposes that are fundamentally different than the purpose for which it was originally created.
YOUR ACCESS TO YOUR INFORMATION
Upon request, Visit St. Lucie will provide you with information about whether we hold, or process on behalf of a third party, any of your personal information. To request this information please see the contact information at the end of this policy.
We will provide you with a copy of the personal information to view we have collected, or also completely delete your personal information, via written request. To request this information please see the contact information at the end of this policy. We will respond to your request within a reasonable timeframe. Requesting deletion of your account means your personal information is permanently deleted and cannot be retrieved. Requesting copies of the personal information we collect about you will be sent in a standard universal format.
AGE RESTRICTIONS
Our Website is designed for those 18 years of age and older. We do not knowingly collect information from anyone under the age of 18 (or such other age as may be restricted under local law). If we are made aware that we have received such information, or any information in violation of our policy, we will use reasonable efforts to locate and remove that information from our records. If a child under the age of 18 has provided Visit St. Lucie with Personal Data, the parent or guardian of that child should contact Visit St. Lucie immediately at toursim@stlucieco.org to delete this Personal Data.
CHANGES TO THIS PRIVACY POLICY
As our Site evolves, this Privacy Policy will need to evolve as well to cover new situations. To ensure that you are kept informed of changes, check this Privacy Policy periodically as we will update the date at the top of the document any time we make a change. If we make material changes to this Privacy Policy, we will post the revised policy on this page. Your continued use of our Site after any such changes constitutes your acceptance of the new Privacy Policy. If you do not agree to abide by these or any future version of the Privacy Policy, you do not have permission to use or access (or continue to use or access) our Site.
COOKIES & INTEREST-BASED ADVERTISING
As part of offering a personalized experience, and in line with common industry practices, our website permits data collection for interest-based advertising partners who may use this information to display advertising from our destination on other websites. It also may be used to enhance your user experience on our website. In addition, we utilize cookie technology on our website. A cookie is a unique identifier, sent to your computer by our web server that will enable us to identify your computer when you visit our website. The cookies collect information, including the number of visitors to the website, where visitors have come to the website from and the pages they visited.
YOUR PREFERENCES AND CHOICES
You have control over the personal information that you share with us. If at any time you would like to access, amend or remove you-r information to avoid future communications, please contact us at tourism@stlucieco.org or call 800-344-5443 . Please be aware that the original communication will be retained.
We know that you will have a wonderful time when you visit our area. This privacy policy ensures that you will have an equally trouble-free experience when you visit our website. In the event that we alter this policy, we will post the changes on our website at www.visitstlucie.com.
For questions, requests or additional information, please emailtourism@stlucieco.org.
